Материали
МАТЕРИАЛИ ЗА XX МЕЖДУНАРОДНА НАУЧНА ПРАКТИЧНА КОНФЕРЕНЦИЯ
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| МАТЕРИАЛИ ЗА XX МЕЖДУНАРОДНА НАУЧНА ПРАКТИЧНА КОНФЕРЕНЦИЯ ★ 17 - 25 март, 2023
143 Nevertheless, the public authorities were pretending not to see any threats in the growing public perception, popularity, and overwhelming financial support for proactive social segmented political marketing. Thus, we can state that the system of public management and administration at a certain stage has completely and hopelessly lost the struggle for «brains», faith, public affection, trust, support and sympathy of citizens. This has been convincingly proved by the dramatic changes in public favor after each election. That was a systemic failure of public management and administration, that had shown us the ineffectiveness of existing authority technologies, the inability to manage the social capital (create areas of opportunities) and the loss of public "attractiveness" of the Ukrainian public authorities. Public management and administration in Ukraine has lost the status of an unconditional social trust system. The consequence is the illogical change in the weight balance of the "centers of authorities" inside the public social system. The centers of formation and movement of social sympathies and efforts, which are "free" from social responsibility, have become dominant. And there is no meaningful, strategically targeted management of the social system. All of this indicates a violation of the logic of public administration. In recent times the content and directions of future social development in Ukraine have been determined by situational (short-term) social sympathies (based on slogans and advertising messages) rather than by authority technologies (projects of development and reproduction of life). In fact, it can be interpreted as an imbalance in the system of public management and administration, which is manifested in violation of its sustainability; conflict of modernity with the outdated archaic model of power; searching for a new model of the authority system. This imbalance in the public administration system is reflected in a systemic gap at the regional and local levels - we can speak about organizational and functional |