White-Collar Crime
offices department
stores
perpetrators
internal security systems
You may decide that “Internal Security Systems to Prevent White-Collar Crime” is a subject you want to investi-
gate.
14. Use method of free association to formulate an appropriate subject for research by narrowing the topic
“Unemployment”. Some ideas are given as an example.
UNEMPLOYMENT
economic recession
global financial crisis
THE FIVE Ws
Asking questions to which you want answers is still another way of narrowing a topic to a subject you can work
with. You can develop questions in an organized way by adapting the journalistic tradition that good reporting includes
covering the five Ws of a story: who, what, where, when, and why.
Who – people
What – problems, things, ideas
Where – places
When – past, present, future
Why – causes, reasons, results, conditions
To use these five Ws as a help in finding a research subject, write your topic at the top of the page and under it
each of the five W words as headings across the page. Then use brainstorming or free association with each of the
words in a column heading, writing down tour ideas as lists.
Example:
TELEVISION
Who? What? Where?
When? Why?
show hosts
violence
satellite
transmission
commercial
beginnings
election
actors and
actresses
news remote
places
new
channels
to come
interference
with studies
directors religion New
York
broadcast
times
persuasive
power
Johnny Car-
son
commercials local
stations technical
development
education
Most words in the listings above are still too broad. “Television news” still need to be narrowed further. To do so,
the same five Ws method can be applied again. “How Television News Manipulates Audiences” or “Some Limitations
of Television as a News Source” are possible subjects you can arrive at using this method.
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