Учебно-методическое пособие для студентов минск 2010 ббк утверждено на заседании



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түріУчебно-методическое пособие
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Writing

1. Read an example of the listed house advertisement. Pay attention to the vocabulary used to describe this house.


1120 Rock View St

Los Angeles, 90041

Detached Single Family

Bed/Bath: 4 / 3

SqFt: 1,980

Lot: ––


Age: 29 years

List Price: $850,000



Awesome well maintained Mediterranean Home in Eagle Rock area w/ 4 Bdrms/3BA, new stainless steel kitchen, newly painted in & out, 4 new decks, large backyard & frontyard, attached 2 car garages, w/ 2 gas fireplaces. Pest Inspection cleared.

Great convenient location: Pride of ownership shows in this well maintained home close to everything, North of Colorado Blvd. Glendale & Pasadena 5 minutes in either direction. This lovely Mediterranean styled 4 Bedroom/3 Bath (newly tiled floors) home has lots of room to roam for a family or singles/couples (rental possibility). Carpet & laminate flooring throughout this 2 story home w/ tiled entry & wide hallway. One bedroom downstairs, 3 bedrooms upstairs & 2 full baths, one with a Jacuzzi tub in Master Bedroom. The upper two bedrooms have large decks to enjoy the morning sun or evening under the stars. The bottom floor also has two decks, one off of the dining room and the other off the front room. Large built in pantry with lots of extra storage cabinets in the garage and under the house. Close to Eagle Rock Recreation Centre w/Tennis, Basketball, Soccer and Day Care facilities.

1st-OPEN HOUSE Sunday, January 20th between 11–3pm STOP BY AND SEE YOUR NEW HOME. 2nd OPEN HOUSE Sat 2/08 between 11–4PM

2. Study some tips for creating the perfect ad. Can you add your own?





  • Make a list of the features you like most about your home. You know the home better than anyone else.

  • Avoid anything derogatory in your description of the property. This doesn't mean you shouldn't disclose the fact that the tap is leaking but it shouldn't be addressed in your ads.

  • Practice economy of language. If you cannot describe your home in less than 120 words then it is likely that people will not completely read your ad.

  • Focus your language on the key features of your home. Such as the kitchen, bathrooms and living areas.

  • Point out unique features like specialized landscaping.

  • Use a photo in all advertising. Make sure the photo is clear and balanced.

  • Do not oversell your property. This means that you should not portray you quaint family home in the suburbs as an Arabian Palace.

  • Most of all your ads should be engaging and fun.

3. Now create your own advertisement of a would-be flat/house on sale.

Grammar File




1. PASSIVE



A Sample sentences


  • The investment was made in the last quarter, but for some reason it hasn't been shown in the accounts.

  • At the final stage, the finished products are stored in the warehouse ready for dispatch.

  • We would like the tax to be carried forward to next year.

  • We are interested in being kept informed about new developments.


B Form





Simple

Continuous

Present

they are developed

be (present) + V3/ed



they are being developed

be ( present) + being + V3/ed



Past

they were developed

be (past) + V3/ed



they were being developed

be (past) + being + V3/ed



Present perfect

they have been developed

be (present perfect) + V3/ed






Past perfect

they had been developed

be (past perfect) + V3/ed






Present infinitive

to be developed

to be + V3/ed



to be being developed

to be + being + V3/ed



Present perfect infinitive

to have been developed

to be (present perfect) + V3/ed







C Uses
We use the passive:

  • to avoid mentioning the doer

The accounts have now been prepared.

We are not interested in who prepared the accounts; so an active sentence cannot be used.



  • to emphasise the doer with a 'by' phrase

The figures have been prepared by our new accountants.

In speech, we usually put the information to be emphasised at the end of a clause. We call this 'end- weight'. So here 'our new accountants' gets more focus than 'the figures'.




  • in process descriptions

At the final stage, the finished products are packed into boxes.

We are not interested in the agent, but in the action.




  • in impersonal language

Hard hats must be worn on the building site at all times.

The passive is widely used in formal written announcements, where an impersonal tone is intended.


D Practice

1. Create five passive sentences in different tenses, using the prompts in the table below.





Staff

Finished products

New products

Goods


New plant

store

manufacture

open

recruit


develop

R&D staff

several locations

warehouse

Corporation President

Human Resources Dept




2. Change the following from the active to the passive.

1. We are going to make 50 per cent of our production at our Bahrain plant.

2. The company is expanding its range of services.

3. We are relocating our headquarters in Malaysia.

4. The Sales Manager increased the commission paid to agents.

5. Employees must wear protective clothing inside the production area.

6. We were considering the merger proposal for most of last year.

3. Describe what happens in the production process shown by the sequence of pictures below. Use the verbs below each picture.



heat leave pour



close apply convey



Oral Activity




Describe a process that you are familiar with. Has it changed in recent years? How was it different a few years ago?






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